Short description
Channel IT is a distributor in Nigeria for more than 7 years. Main brands are: Dell, Talaris, Andrew. The reputation with resellers must approve. There are about 400 resellers. Dell is the most important branch for Channelit but the awareness of Channelit being a main distributor for Dell in Nigeria is low.
First ChannelIt has to start to gain more goodwill with his resellers. So they will see ChanneltIT as their preferred Dell distributor.
Target
Create awareness
Brand recognition
Target group
Resellers in Nigeria
End Users in Nigeria
Campaign Lagos
Outdoor Campaign
Printed advertising